Blair Francey

MA, RGD

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Toronto



Toronto Arts Council +
Toronto Arts Foundation



Scope


/ Print design
/ Web design
/ Brand guidelines
/ Strategy
/ Marketing
/ Event design
/ Art Direction

Agency
/ BFdesign + Trajectory Brands Inc.

Timeframe
/ 2013 – 2023Toronto Arts Council (TAC) is the City of Toronto’s funding body for artists and arts organizations. With funding of over $25 million annually, TAC grants lead to exhibitions, performances, readings and workshops seen each year by over 5 million people across the city.

Over the course of 10 years, I worked alongside the team at Toronto Arts Council and Toronto Arts Foundation to design a variety of materials for their marketing needs ranging from annual reports, to websites, to event materials for events such as The Mayor’s Evening for the Arts and the Mayor’s Arts Lunch, along with social media posts and large-scale print pieces. I also had the pleasure of art directing a photoshoot, along with photographer Sean Howard, over three years of various incredible artists in Toronto as part of the marketing materials for the TAC.

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